Community events are the lifeblood of the most successful online communities, and they should be an integral part of your community strategy.
We’ve all done it: we sit behind our computers and work tirelessly to get our online communities up and running. It’s all too easy to get lulled into the comfort of working behind the scenes when you’re growing an online community, but that doesn’t always scale. And it’s also really difficult!
If you’re struggling to get people engaged online, spark their interest offline by offering amazing in-person community events. Invite a speaker who can talk about the core values and pain points of your audience to entice members to come and get involved.
But that’s just the first step. (Aren’t there always more steps?) How to get speakers involved, how to attract members to attend, and the crucial steps you need to take afterwards are key to hosting a successful community event.
Here’s some inspiration on how successful communities were launched, and how they grew and thrived through live events – and how you can make it happen for your own community.
Representatives from Yelp, Eventbrite, and Product Hunt walk through the step-by-step process for hosting events for your community.
Every community needs someone who is process-driven. You must create processes in your community, otherwise you’ll never be able to scale long-term. Get organized, then get going.
In order to build a community of insanely passionate people, you have to hire someone who lives and breathes the dream of the community to build it. That person at Twitch is Marcus “DJWHEAT” Graham.
In this interview, head of community Damon Klotz shares with us how Culture Amp has impacted the Geekup business with their community meetups (and other programming) and how they plan to keep tying community back to their business growth.
Two event organizers explain how they build events that create deep connections and keep their members connected outside of their events.
Alexandra Sofen, Forums Programming Manager at Etsy, broke down Etsy’s community programming for the audience. Her goal was to inspire community professionals to think outside the community programming box.
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